Duarte/Downey Real Estate Agency, Inc



Posted by Duarte/Downey Real Estate Agency, Inc on 8/16/2020

Creating curb appeal is an essential ingredient to attracting potential buyers to a house for sale. Similar to the concept of "dressing for success," when you make a strong first impression, your chances for producing positive results are greatly enhanced.

Looking good from the outside is the first step to capturing people's interest, but that's only the first of several hurdles that you have to clear. The last thing you want to do as a home seller is disappoint prospective buyers when they start looking around inside. That's why it's important to start strong and finish strong! While that may be easier said than done, it's a principle of success you can't afford to ignore.

Once you put your house on the market, there are two factors that could potentially work against you: the elements of time and competition.

  • Time is of the essence: Time can either be your friend or your adversary, depending on how long your house has been on the market. When house hunters see the words "just listed," it creates a feeling of excitement and urgency. For many eager home buyers, those two words mean there's a fresh opportunity to discover the house of their dreams... or at least a reasonable facsimile! It's especially enticing to frustrated buyers who have already looked at a lot of homes, without having found the right one yet. When a new house is listed and put on the market, couples will be thinking and saying "Maybe this house will be the one!" Your challenge as a home seller is to do everything possible and cost-effective to live up to their expectations! An important factor to keep in mind is that the longer a house is on the market, the less appealing it generally is to prospective buyers. Once a house has been languishing on the market for more than a couple months or so, it also puts the sellers at a negotiating disadvantage.
  • Competition is a fact of life: Buying a house is weighty decision. No one takes it lightly, and few buyers are going to make an offer on a house if they haven't looked at several others, too. Well-organized house hunters will have wish lists, "must have" requirements, and detailed notes and recollections about how each house stacks up. So it's important to work with your real estate agent to present your home in its best possible light. When your home compares favorably to other similar properties on market, your chances of getting it sold within a reasonable period of time are greatly improved.
Maintaining an appealing exterior will help give you an inside track in the competitive real estate market, but making sure your property is in good shape from top to bottom will often be the deciding factor in how soon you get to the finish line!





Posted by Duarte/Downey Real Estate Agency, Inc on 6/14/2020

You might believe that your house is real estate market-ready. However, if you fail to allocate the necessary time and resources to boost your house's curb appeal, you may miss out on opportunities to showcase the true beauty of your residence to potential buyers.

Fortunately, there are many proven ways to enhance your house's curb appeal, and these include:

1. Perform Home Exterior Maintenance

Consider the homebuyer's perspective as you assess your residence's exterior you'll be glad you did. Because if you approach your residence like a homebuyer would, you may be able to identify "hidden" problem areas faster than ever before.

For example, if you notice damaged home siding or a messy front lawn, you should perform assorted home exterior maintenance and repairs. This will enable you to eliminate any home exterior eyesores before you list your residence.

2. Conduct a Property Inspection

If you want to go above and beyond the call of duty to assess your home exterior, you should conduct a property inspection. That way, you can work with a house expert to detect and resolve any home exterior issues.

During a property inspection, a home expert will evaluate your residence both inside and out. Then, the home expert will provide a report that outlines his or her inspection findings.

Review the results of a property inspection closely. The inspection report likely will contain valuable insights that you can use to prioritize myriad home exterior upgrades. And if you complete these upgrades, you may be able to transform an ordinary home exterior into a stunning one.

3. Consult with a Real Estate Agent

The real estate market can be difficult to navigate, particularly for a seller who wants to improve a house's exterior as quickly as possible. Luckily, real estate agents are available in cities and towns nationwide, and these housing market professionals can make it simple to find ways to enhance your residence's exterior.

A real estate agent is happy to provide recommendations about how you can upgrade your residence's exterior without breaking your budget. Thus, this housing market professional can help you get the best possible results from any home exterior improvement projects.

Of course, let's not forget about the assistance that a real estate agent can provide throughout the home selling journey, either.

A real estate agent will help you list your residence and promote it to potential buyers. He or she will even review offers on your house and negotiate with a buyer's agent on your behalf. With all of this support, a real estate agent will make it easy for you to maximize your home sale earnings.

If you're unsure about how to improve your home's curb appeal or perform various home selling tasks, you should hire a real estate agent. By employing a top-notch real estate agent, you can speed up the home selling process and increase the likelihood of a profitable home sale.




Categories: Uncategorized  


Posted by Duarte/Downey Real Estate Agency, Inc on 5/3/2020

Photo by PublicDomainPictures via Pixabay

You’ve finally decided to sell your home and now you want the REALTOR® to show you the money! While that sounds like it can happen at the snap of a finger, there are a few things to consider. Are you selling for a profit or is your goal to make the biggest profit you can? If it’s the latter, here are a few things you can do:

  • Step onto the Stage

Staging your home can bring in big bucks. According to the National Association of REALTORS®, 77% of REALTORS® agree that buyers who can visualize a staged property as their future home makes a difference.

  • Research Your Ideal Client

Who are you selling to? Are your buyers people who have children and want a nice neighborhood? Are they wanting a move-in ready home? Unless they are buying solely for the neighborhood, the condition of the home has a lot to do with their decision.

  • Create a Digital Showing

Let’s face it – social media and digital marketing are one of the best ways to connect with potential buyers. Adding a 3D element where they can “walk through” will not only create additional interest, but widens the number of people that may add your property to their list. An additional plus would be if you could upload the floor plans, any warranty and maintenance records to show how well you took care of the home.

  • Appeal to the Curb

If you think buyers aren’t looking at the exterior of the home, think again. They want to see the home in its best light – that means pressure cleaning or painting the exterior, washing the windows, repairing any cracks in the driveway and investing in landscaping.

  • Invest in Upgrades

Upgrades to the kitchen and bathrooms truly make your home stand out. New appliances, eat-in arrangements and lighting have a lasting effect. Have some water or something to drink in the refrigerator and make sure it’s clean. Buyers do peek. If you can afford new, inexpensive flooring that speaks to the environment, that will be a positive in your favor.

  • Have a Neutral Palette

Painting the walls in a neutral color lightens up the space and allows potential buyers to consider what their furniture would look like in the space

  • Stay Clutter-Free

The more you can get rid of so buyers can see an actual representation of how much space they will have the better. Your staging should demonstrate different ways the spaces can be utilized, giving them a wealth of ideas.

  • Other This & That

Installing ceiling fans, smart home tech and other simple touches can instantly put your home at the top of the list.

These are just a few ways your home can help you get top dollar for your home to move forward with a smile on your face. For more tips on getting your home ready to sell for top dollar, work with your REALTOR® for awesome results.




Categories: Uncategorized  


Posted by Duarte/Downey Real Estate Agency, Inc on 7/7/2019

What is curb appeal? The definition is a different concept for everyone, no doubt. First, let's state that it is not a bundle of money you do not have spent to impress someone you do not know. However, its purpose is to attract people you do not know. Well, at least that is the purpose when it comes to real estate and the selling of real estate. It also is a standard that may be set by the HOA to maintain the values of the homes in the neighborhood. Those standards may be why they only want certain colors used to paint exteriors or require that the grass not exceed six inches in length, etc.

If you want to have a home with curb appeal, the simplest and easiest way is to take care of the everyday chores. A home stops being attractive as things are left undone. So let's try first to keep it picked up. It's kind of like your kid's room. If one toy remains on the floor, it still looks okay, but a week later if one additional toy remains on the floor every time toys have been played with the room is a mess. 

So let's keep things picked up. If some trash has blown through, do not just ignore that plastic bag stuck to a tree, pick it up. If you see a weed or two in the garden, do not just say "I will take care of that on Saturday" because by then it could be 50 weeds and now it is a big project. If you cannot afford a regular gardener, then you must put mowing the lawn and trimming the bushes and trees into part of your regular schedule. Do not leave everything to the weekend. Everyone wants to do something fun on the weekend and not work. Take 30 minutes every other day to trim a bush, rake some leaves or mow the front yard. Just keeping a front yard trimmed and picked up keeps the "curb appeal" high. 

If you want to take curb appeal up a notch, you can go to your local hardware/garden shop and get a few flowering plants and some inexpensive pots and place those decorative plants in the flowerbed and along the sidewalks and steps. Basic color gives a great new look. Do not forget to keep them watered, especially if your sprinkler system does not reach them.

Finally, paint. If you do not have any leftover paint, take some time to get a little quart of exterior paint that matches the trim and doors. You do not always need to do a complete paint job; sometimes a simple touch up here and there keeps a house looking fresh. If your home is brick or siding, once every three to six months - depending on the weather in your area - wash the house. The home lives outdoors in the rain and wind and sun and collects stuff. That stuff makes a home look dingy and drab. Wash it off. You will think you have a new home. 

Keeping your home's "curb appeal" takes a little time and care. But when you are ready to sell, it is not nearly as much work to get it ready for market. Enjoy your home and treat it well. Invest in its upkeep, and it will treat you well when you are ready to sell.





Posted by Duarte/Downey Real Estate Agency, Inc on 12/10/2017

Although your real estate agent will do the lion's share of the work involved in selling your home, there are several things you, the homeowner, can do to help move things along.

By making sure your home is always ready to be shown at a moments notice to prospective buyers, you will be helping to "tip the scales" in the direction of a faster sale. Since making a great first impression is crucial to the sales process, it's important that your home always looks its best -- both inside and out. Here are a few tips to keep in mind when you decide to put your home on the market.

Order versus chaos: Every time your real estate agent sets up a showing of your house, it's an opportunity to attract and engage potential buyers. When your house and property look organized, clean, and well cared for, it sends a series of positive messages to prospects.

Admittedly, it can be a little bit of a hassle to keep your house looking (and smelling) immaculate all the time, but doing so can definitely work in your favor when it comes to making a great impression and getting your house sold faster.

To the extent that it's possible, try to eliminate or significantly reduce anything that could be described as "clutter." Clutter can include anything from excessive furniture and wall hangings to knick-knacks on your shelves and too many containers on kitchen countertops.

The ultimate effect you want to achieve is one of spaciousness, tastefulness, and organization. Anything which detracts from those desirable qualities could potentially work against you. As the classic 1980s TV commercial for a well-known dandruff shampoo reminds us: "You never get a second chance to make a first impression!"

Remember curb appeal: Actually the real first impression happens before prospective buyers even enter your home or step on your property. In many cases, it occurs before they even get out of their cars!

Making sure your house and property look as impeccable as possible from the street can help attract potential buyers and put them in a more receptive state of mind. Maintaining a manicured, clutter-free lawn, highlighted by a few splashes of floral color, can be an effective way to create eye-appeal and make a positive first impression.

One thing home sellers are either unaware of or forget about is the fact that prospective buyers sometimes do a preliminary "drive by" before picking up the phone and calling your (or their) real estate agent to schedule a showing. If they do not like what they see from their car, they probably are not going to take the next step and arrange a full tour of your home.

When you come to the realization that every person who drives by or visits your home is a potential buyer, you'll be more motivated to take care of the many details that either attract of send away prospective buyers.