Duarte/Downey Real Estate Agency, Inc



Posted by Duarte/Downey Real Estate Agency, Inc on 8/16/2020

Creating curb appeal is an essential ingredient to attracting potential buyers to a house for sale. Similar to the concept of "dressing for success," when you make a strong first impression, your chances for producing positive results are greatly enhanced.

Looking good from the outside is the first step to capturing people's interest, but that's only the first of several hurdles that you have to clear. The last thing you want to do as a home seller is disappoint prospective buyers when they start looking around inside. That's why it's important to start strong and finish strong! While that may be easier said than done, it's a principle of success you can't afford to ignore.

Once you put your house on the market, there are two factors that could potentially work against you: the elements of time and competition.

  • Time is of the essence: Time can either be your friend or your adversary, depending on how long your house has been on the market. When house hunters see the words "just listed," it creates a feeling of excitement and urgency. For many eager home buyers, those two words mean there's a fresh opportunity to discover the house of their dreams... or at least a reasonable facsimile! It's especially enticing to frustrated buyers who have already looked at a lot of homes, without having found the right one yet. When a new house is listed and put on the market, couples will be thinking and saying "Maybe this house will be the one!" Your challenge as a home seller is to do everything possible and cost-effective to live up to their expectations! An important factor to keep in mind is that the longer a house is on the market, the less appealing it generally is to prospective buyers. Once a house has been languishing on the market for more than a couple months or so, it also puts the sellers at a negotiating disadvantage.
  • Competition is a fact of life: Buying a house is weighty decision. No one takes it lightly, and few buyers are going to make an offer on a house if they haven't looked at several others, too. Well-organized house hunters will have wish lists, "must have" requirements, and detailed notes and recollections about how each house stacks up. So it's important to work with your real estate agent to present your home in its best possible light. When your home compares favorably to other similar properties on market, your chances of getting it sold within a reasonable period of time are greatly improved.
Maintaining an appealing exterior will help give you an inside track in the competitive real estate market, but making sure your property is in good shape from top to bottom will often be the deciding factor in how soon you get to the finish line!





Posted by Duarte/Downey Real Estate Agency, Inc on 8/2/2020

Staging a home requires a seller to think about how to differentiate his or her residence from others that are currently available. Fortunately, a home staging checklist can make it easy for a seller to ensure his or her house stands out from the competition.

A home staging checklist allows a seller to take a step-to-step approach to enhance his or her house's appeal, which may lead to a fast, profitable home sale.

In addition, this checklist is simple to create and may include the following items:

1. Removing Clutter

Although you likely have collected a variety of antiques, artwork and other attractive items over the years, you may want to remove some of these belongings from your house. That way, you can help homebuyers envision what their lives may be like if they decide to purchase your residence.

Remember, the goal of a home seller is to stir up substantial interest in a house. If you eliminate clutter from your home, you can enable homebuyers to see exactly what your residence has to offer and help them make an informed purchase decision.

To remove clutter from your home, you may want to host a yard sale or sell excess items online. You can always donate excess items to local charities or give them to family members or friends too. Or, if you want to keep all of your belongings, you can put various items in a storage unit until your residence sells.

2. Cleaning a Home from Top to Bottom

An immaculate residence is sure to garner substantial interest from homebuyers. Thus, if you clean your home from top to bottom, you can increase the likelihood that your residence will make a positive first impression on potential buyers.

Go room by room and clean as much as possible. If you require extra assistance, you can hire a professional home cleaning company as well.

3. Collaborating with a Real Estate Agent

If you need expert guidance as you sell your residence, you should hire a local real estate agent.

A real estate agent is a difference-maker throughout the home selling journey. This housing market professional can help you stage your home, along with provide real estate market insights that you may struggle to obtain elsewhere.

When it comes to home staging, it often pays to collaborate with a real estate agent. In fact, a real estate agent will learn about your house and offer personalized home staging recommendations.

Furthermore, a real estate agent understands the ins and outs of selling a house and can help you make tough decisions throughout the home selling journey. He or she can work with you to determine an initial asking price for your residence, whether to accept an offer a home and much more. Also, if you ever have home selling concerns or questions, a real estate agent is happy to respond to them at any time.

Take the guesswork out of staging your residence – include the aforementioned items in your home staging checklist, and you can quickly and effortlessly get your house show-ready.





Posted by Duarte/Downey Real Estate Agency, Inc on 12/16/2018

As a home seller, it is important to keep your house show-ready. By doing so, you can ensure your residence will look great, regardless of when a homebuyer wants to see it.

Ultimately, home staging can make a world of difference for any home seller, at any time. And with the right home staging advice, a home seller can learn what it takes to maintain a house's appearance both inside and out.

When it comes to last-minute home staging, here are three tips that every home seller needs to consider.

1. Illuminate your residence

Open up the shades and let sunlight into your residence – you'll be glad you did. By taking a few minutes to ensure that the shades are open, you can illuminate your residence and transform an ordinary home interior into a dazzling one.

In addition, turn on lights throughout your residence. This will enable you to brighten up each room in your home, thereby increasing the likelihood that homebuyers can see the true beauty of your entire house.

2. Wipe down bathroom and kitchen counters and sinks

Let's face it – messy counters and sinks are eyesores that no homebuyer wants to see. Fortunately, wiping down bathroom and kitchen counters and sinks is a fast, easy way to help your house stand out in homebuyers' eyes.

Keep paper towels or washcloths and a general-purpose cleaner near bathroom and kitchen counters. That way, you can wipe down these surfaces without having to search far and wide to find various home cleaning essentials.

Also, don't forget to remove clutter from in and around a bathroom or kitchen sink. Whether it's dishes in the kitchen sink or leftover toothpaste in the bathroom sink, it pays to be thorough as you complete last-minute preparations for a home showing.

3. Check for odors in your home

Pungent smells that come from a refrigerator or other areas may impact how a homebuyer perceives your house. Thus, you'll want to do a quick odor check as part of your last-minute home staging routine.

Empty any garbage cans as needed. This will allow you to eliminate nasty odors that may be coming from garbage cans.

Furthermore, feel free to use scented candles to deal with tough smells. If you decide to use scented candles, however, make sure the odors that they provide are not too overwhelming.

If you need any extra assistance as you get your house ready for a home showing, don't hesitate to reach out to your real estate agent as well.

Typically, your real estate agent can offer expert advice throughout the home selling journey. He or she will make it easy for you to prep for home showings and stage your home properly. As a result, your real estate agent can increase your chances of receiving the best price for your residence.

As the clock ticks closer to a home showing, there's no need to worry. Use the aforementioned tips, and a home seller can get a house show-ready in a matter of minutes.





Posted by Duarte/Downey Real Estate Agency, Inc on 12/10/2017

Although your real estate agent will do the lion's share of the work involved in selling your home, there are several things you, the homeowner, can do to help move things along.

By making sure your home is always ready to be shown at a moments notice to prospective buyers, you will be helping to "tip the scales" in the direction of a faster sale. Since making a great first impression is crucial to the sales process, it's important that your home always looks its best -- both inside and out. Here are a few tips to keep in mind when you decide to put your home on the market.

Order versus chaos: Every time your real estate agent sets up a showing of your house, it's an opportunity to attract and engage potential buyers. When your house and property look organized, clean, and well cared for, it sends a series of positive messages to prospects.

Admittedly, it can be a little bit of a hassle to keep your house looking (and smelling) immaculate all the time, but doing so can definitely work in your favor when it comes to making a great impression and getting your house sold faster.

To the extent that it's possible, try to eliminate or significantly reduce anything that could be described as "clutter." Clutter can include anything from excessive furniture and wall hangings to knick-knacks on your shelves and too many containers on kitchen countertops.

The ultimate effect you want to achieve is one of spaciousness, tastefulness, and organization. Anything which detracts from those desirable qualities could potentially work against you. As the classic 1980s TV commercial for a well-known dandruff shampoo reminds us: "You never get a second chance to make a first impression!"

Remember curb appeal: Actually the real first impression happens before prospective buyers even enter your home or step on your property. In many cases, it occurs before they even get out of their cars!

Making sure your house and property look as impeccable as possible from the street can help attract potential buyers and put them in a more receptive state of mind. Maintaining a manicured, clutter-free lawn, highlighted by a few splashes of floral color, can be an effective way to create eye-appeal and make a positive first impression.

One thing home sellers are either unaware of or forget about is the fact that prospective buyers sometimes do a preliminary "drive by" before picking up the phone and calling your (or their) real estate agent to schedule a showing. If they do not like what they see from their car, they probably are not going to take the next step and arrange a full tour of your home.

When you come to the realization that every person who drives by or visits your home is a potential buyer, you'll be more motivated to take care of the many details that either attract of send away prospective buyers.





Posted by Duarte/Downey Real Estate Agency, Inc on 3/13/2016

1. Stage your home. According to the Real Estate Staging Association, homes that are staged sell on average 78% faster than the competition. Staging is more about creating a mood than moving furniture around. Staging makes a house look bigger, brighter, cleaner, more inviting and best of all makes buyers want to buy it.

2. Don’t forget the outside.
Stage the exterior of your home too. Fresh paint, updated landscaping and welcoming lawn furniture will help will a quick sale. Buyers often look for an outdoor space that they can enjoy with friends and family.

3. Make your home available.
Homes that don’t get shown don’t get sold. Try to accommodate as many appointments to view your home as possible. In today’s market, there are many vacant properties that can be shown anytime. Restrictive time frames, appointments that have to be set far advance will usually result in a buyer crossing your place off the list.

4. Get real about pricing.
Try to be the best deal on the market. Homes that are priced correctly will sell quicker and get a higher sale price than those that have sat on the market. Today’s educated buyers are familiar with comparable sales in the area. They will flock to a home that looks like a great deal. Competitively priced homes get the most traffic and at times even receive multiple offers.

5. Pay attention to the competition.
Look at the price that homes that are similar in style, condition and location have sold for. Attend some open houses and honestly size up your competition. Try to look at your competition from the Buyers point of view removing all emotion you may have tied to your home. Keep constantly updated on changes in the market and try to stay ahead of the curve.